About
About TAC-UP GEAR
Founded in 2006, TAC-UP GEAR is a Swedish, independently owned brand focused on tactical gear, outdoor equipment, Swedish M90 camouflage, clothing, field gear, patches, headwear and accessories.
Our philosophy is simple: offer useful, distinctive and well-designed equipment that stands apart from the ordinary.
From the beginning, TAC-UP GEAR has been driven by a genuine interest in tactical equipment, Scandinavian outdoor life, functional design and camouflage. We look for products that are practical, interesting and sometimes a little different — products that we would be happy to use ourselves.
Swedish M90 & Tactical Gear
Swedish M90 camouflage has been an important part of TAC-UP GEAR since the beginning.
Our range includes M90 and M90-inspired tactical clothing, field gear, hats, caps, patches and accessories, together with other camouflage patterns and equipment selected to fit our Scandinavian and outdoor-oriented product range.
Many TAC-UP GEAR products are designed specifically for us and manufactured in limited production runs by carefully selected partners around the world.
Working with smaller production runs allows us to offer products that are distinctive and different from the mass-market equipment you may find elsewhere.
Our Philosophy
At TAC-UP GEAR, we believe that functionality comes first.
Whether you are looking for tactical clothing, outdoor equipment, M90 camouflage, morale patches, field gear, headwear or a unique accessory, our aim is to offer products that combine practicality, durability and distinctive design.
We are not trying to be the biggest tactical gear store.
Instead, we want to remain independent, continue developing interesting products and keep looking for equipment that is difficult to find elsewhere.
From Sweden to the World
TAC-UP GEAR is based in Sweden, but our webshop serves customers around the world.
Our international customer base has grown steadily since the company was founded, and our products are now enjoyed by people with interests ranging from tactical and military-inspired equipment to hunting, bushcraft, outdoor activities and everyday adventure.
We use English as the primary language of our webshop so that customers around the world can easily explore our products.
The TAC-UP GEAR Logo
The story behind our logo is closely connected to my family.
The original TAC-UP GEAR Viking ship logo was created in the 1930s by my grandfather from a piece of wood. The original design had a more artistic and rounded, almost cartoon-like character.
Although we no longer use that original version extensively, the Viking ship has remained an important part of the TAC-UP GEAR identity.
Our current logo is a more modern interpretation of the ship, with a cleaner and sharper appearance and a greater sense of movement and speed.
You can think of the ship as sailing across the sea, carrying unique and carefully selected products to customers around the world.
For the modern version of the logo, we had the help of Christian Wallénius, who helped us transform the original idea into the design we use today.
I am proud to continue the tradition of creating and designing within my family and to carry a little piece of that history forward through TAC-UP GEAR.
Our Taglines
Our company taglines are:
"Absolute Nature"
and
"Time to tactically upgrade your gear"!
Welcome to TAC-UP GEAR
Thank you for visiting TAC-UP GEAR and for supporting our independent Swedish business.
We invite you to explore our collection of tactical gear, outdoor equipment, Swedish M90 camouflage, clothing, patches, headwear and accessories.
Whether you are looking for something practical, something unusual, or simply something that looks great on your gear — we hope you find something you like.
Welcome to TAC-UP GEAR!
Martin Sandgren
CEO & Lead Designer
Org. No.: 556911-4845
Registered for Swedish F-tax (F-skatt)